good with words
Every piece of content — from a push notification to a longform article, from a headline to an on-air radio read — can communicate a story.
As a high-quality writer, I find joy in crafting those pieces of copy (and those stories) to ensure maximum positive impact.
this is me
resume
employment
Sr. Lead Brand Writer
Thumbtack, San Francisco | September 2019 – present
The go-to expert on brand voice, across both customer and pro sides of the business. Owns breadth of marketing copy, including product, growth, and engagement marketing. Established multiple in-depth cross-functional relationships to advance creative strategy and champion the Thumbtack brand.
Copywriter
Peet's Coffee, Emeryville | January 2018 – September 2019
Made the switch to client-side, crafting copy for a single brand across a variety business sectors, from consumer packaged goods to retail and ecommerce. Everyday work included in-store signage, loyalty emails, and seasonal landing pages.
Copywriter
gyro, San Francisco | September 2016 – December 2017
Created both as a supporting and lead copywriter in concepting, presenting, and executing unique, comprehensive integrated campaigns for clients such as Visa Developer and Hewlett-Packard.
Copywriter
Doremus & Co., San Francisco | June 2014 – September 2016
Worked closely with the creative team in authoring, presenting, selling, and executing campaigns for clients such as Hewlett-Packard, Microsoft, and Intel.
Junior Copywriter
West Advertising, Alameda | October 2011 – June 2014
Created content for a diverse selection of clients, with a focus on organic social media and web content, and paid media for web, print, radio, and television.
skills
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sets the standard for disciplined and curious craft skills
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compassionate and persuasive communication skills
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nimble learning curve and strong work ethic
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lifelong love of words and stories
education
Bachelor of Arts: English Literature
University of California, Berkeley
extraneous
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avid gummi candy enthusiast
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prefers The Replacements' Let it Be to The Beatles'